As Managing Partner of Brandbeat Global, Lauren LaPointe guides startups, founders, and organizations through high-impact brand and creative transformation. From early-stage strategy to full-scale brand launches, she helps teams turn vision into clarity, alignment, and momentum.
Fractional Creative Executive
Act as your outsourced creative leader-aligning brand, product, and marketing with business goals.
Founder and Startup Advisory
Support for founders navigating positioning, team alignment, storytelling, and brand growth.
Pitch and Investor Deck Development
Build pitch decks that reflect your brand vision, purpose, and traction-designed to connect with investors.
Vision Mapping and Brand Strategy Workshops
Facilitated sessions to uncover your brand's foundation, values, and messaging direction.
Creative Team Curation and Oversight
Assemble and mentor in-house or external creative teams to ensure execution matches the vision.
Define your brand's purpose, personality, and unique value-ensuring clarity at every level.
Develop names, taglines, and messaging hierarchies that speak directly to your audience.
Create a scalable and cohesive design system-from logo and color palette to digital lookbooks.
Plan and lead creative campaigns for brand launches, product reveals, or rebrands.
Craft compelling brand narratives, manifestos, and digital copy that make your message memorable.
Explore opportunities to collaborate or engage Lauren in an advisory capacity.
Available for intensive short-term projects or long-term brand partnerships.
Working with founders, teams, and organizations around the world.